Kelsey Matzinger Archives - Junior Achievement of South Florida

How Rising Prices Impact Teen Holiday Spending

Author: Kelsey Matzinger
Junior Achievement USA
Published: November 15, 2023

It’s that time of year again, where the holiday season is upon us. However, for many teenagers, it seems that a “Blue Christmas” might be in store. According to our recent survey conducted by the research firm Big Village, over half of teens report that rising prices have had a significant impact on the number and types of gifts they’ve received during the holidays in recent years.

As the cost of living continues to rise, it’s no surprise that teens, just like their adult counterparts, are feeling the economic pinch. But what does this mean for their holiday spending and what steps can we take to support them during these trying times?

Teens’ Holiday Spending and Concerns

Inflation Concerns

It’s not just the impact of rising prices on their gift-giving that concerns teens. Nearly three-in-four, a whopping 71 percent of them, expressed worries about the effects of inflation on this year’s holiday shopping season. This is a considerable shift in perspective, as inflation typically remains a topic reserved for the financial discussions of adults.

How Teens Fund Their Holiday Shopping

Holiday Spending Money Sources

Teens rely on various sources to fund their holiday shopping. According to the survey, 71 percent of teens say they get holiday spending money from their parents or caregivers. It’s a common and expected source of funds for many teenagers.

What’s intriguing is that 19 percent of teens look beyond their families for holiday cash and opt for a different route—gig jobs or side hustles. These can include anything from delivering groceries to tutoring, illustrating a growing trend among teens to take matters into their own hands.

The Gig Economy and Age Restrictions

However, there’s a catch. Many gig jobs often come with age restrictions that prevent minors from participating. This presents a unique challenge for teens who seek financial independence through these opportunities. While work experience is undoubtedly valuable, it’s crucial for parents and caregivers to be aware of these restrictions and encourage teens to explore age-appropriate work if needed.

Shopping Trends: In-Store vs. Online

In-Store Shopping

Despite the growth of e-commerce and online shopping, in-store shopping still holds significant appeal for teens. This year, 76 percent of teens plan to shop “in-store” for their holiday gifts. This number marks a slight decrease from 2021 when 81 percent preferred brick-and-mortar stores. The physical shopping experience remains a significant part of the holiday tradition for many teenagers.

Online Shopping

Online shopping has its place in the hearts of teens as well. This year, 67 percent of teens plan to shop online for their holiday purchases. This is a slight drop from the 70 percent who chose online shopping in 2021. The availability and convenience of online shopping options make it an attractive choice for many.

“These survey findings suggest that teenagers are dealing with the practical consequences of increased costs,” said Jack Kosakowski, CEO of Junior Achievement USA. “At Junior Achievement, we urge parents and caregivers to seize this moment by discussing essential topics such as holiday budgeting, savvy shopping, and inventive gift-giving strategies in the face of elevated prices. Also, while we emphasize the value of work experience, it’s crucial for parents and caregivers to be cognizant of age restrictions associated with gig jobs and, when necessary, guide their teenagers toward age-appropriate work opportunities.”

How Junior Achievement Can Help

At Junior Achievement, we believe in equipping teens with essential life skills, particularly in the face of economic challenges. Teens today are experiencing the economic realities of higher prices, and we’re here to provide support and resources to help them navigate these challenges.

Our organization offers a valuable resource for money management skills—JA Connect. This free online resource is designed to help teens explore careers, entrepreneurship, and, most importantly, how to manage money. The “My Money” section of JA Connect guides teens through the process of developing a budget and planning their financial future.

In conclusion, the “Blue Christmas” phenomenon is one that we can work together to mitigate. By providing teens with financial education, guidance, and support, we can help them overcome the challenges posed by rising prices and continue to make their holiday dreams come true.

Let’s ensure that the “Blue Christmas” turns into a season of financial empowerment, learning, and positive growth for our teens.

JA/Citizens 2023 Survey of High School Students Reveals Their Career Aspirations; Economic and College Concerns; and Overall Financial Preparedness

Author: Kelsey Matzinger
Junior Achievement USA
Published: Monday, 01 May 2023

Have you applied for any scholarships yet? What are you going to major in? Are you excited for football season? The team is looking really good this year!

These are questions high school students get asked, but none of them are as important as “Are you able to afford college?” or “Are you going into a career field where you can pay off your loans quickly?” In today’s world, teens are increasingly exploring alternatives to the traditional higher education route, making these questions more crucial than ever. That’s why Junior Achievement and Citizens conducted a study to gain insight into where teens’ thoughts are when it comes to the cost of higher education.

Many teenagers see a successful future when it comes to their confidence in their ability to compete for the jobs of tomorrow. In fact, 57% of teens expressed confidence in their skills to do so. However, financial concerns are top of mind for many, with 70% indicating worries about the costs associated with pursuing education after high school.

Interestingly, the survey also found that the majority of teens believe an Associate’s or Technical Certification is sufficient to get a good job, with 76% in agreement. This indicates that teens are not necessarily prioritizing a traditional four-year degree as a means to achieving their goals.

The survey also found that teens are open to non-traditional paths to success, with 61% stating they would rather start their own business than have a traditional job. This preference for entrepreneurship is an interesting development and may suggest that teens are becoming more interested in taking control of their own careers.

Another trend that emerged from the survey is the growing influence of social media. With 40% of teens considering a career as a social media influencer, it is clear that this is a profession that is increasingly attractive to young people. As social media becomes more important in modern marketing strategies, it is likely that this trend will continue to grow.

However, the survey also highlighted the rising cost of living that is impacting families across the country. Over 60% of teens (63%) reported that their families have had to do without due to rising prices. This is a concern that may influence their education and career choices, as many may feel they need to prioritize immediate financial stability over pursuing their long-term goals.

It is clear that financial barriers are shaping the decisions teens make about their futures, and that the cost of pursuing education may be deterring some from pursuing their dreams.

WHAT CAN WE DO ABOUT IT

The survey suggests that teens are confident in their abilities but are grappling with the costs and practicalities of achieving their goals. As such, it is more important than ever to provide young people with the resources they need to navigate these challenges and realize their full potential.

One way to support young people in achieving their goals is by providing them with access to affordable and quality education. With the rising cost of higher education, it is important to explore alternative options, such as trade schools and community colleges. These institutions often provide high-quality training in specific fields and can lead to well-paying jobs with fewer financial burdens.

Another way to support teens is by promoting financial literacy and providing them with the tools they need to manage their money effectively. This can include offering information through JA Connect on budgeting, saving, and investing, as well as resources for managing student debt.

Additionally, encouraging entrepreneurship and providing mentorship and resources for starting a business can help teens achieve their goals while also providing them with valuable skills and experience. This can include JA Connect activities or programs like JA Launch Lesson or JA Company Program.

Ultimately, it is important to recognize the unique challenges that teens face in today’s economic landscape and to provide them with the resources and support they need to navigate these challenges successfully. By investing in the education and well-being of young people, we can help ensure a bright and successful future for all.

To learn more about JA financial literacy and entrepreneurship programs, please visit jausa.ja.org/programs/index.

All posts tagged: Kelsey Matzinger

Navigating a “Blue Christmas”

How Rising Prices Impact Teen Holiday Spending

JA/Citizens 2023 Survey of High School Students Reveals Their Career Aspirations; Economic and College Concerns; and Overall Financial Preparedness